Course Overview
In these days of fast and direct electronic communication we sometimes lose the human touch and the true essence of the message we are trying to convey. Writing for business is truly an art form if the reader is able to understand and act upon what is being communicated. This course will develop the participant’s business writing skills within the parameters of well researched communication theory.
Course Outline
Practicing the Cs of written communication
Capture reader’s interest
Clear, correct
Complete, concise
Convey the right message
Creative formatting
Courteous tone
Conscientious, care
Check, check again
Memos/emails for the occasion
Clear message in subject box
Common openings & closings
Body: the main message
Writing to your audience
Professional courtesy
Workplace memo/email practice
Writing points
Confusing words
Common mistakes
Getting the point across
Avoiding wordiness
Descriptiveness
Being tactful
Staying positive
Editing your work
Language review for clarity
Passive usage
Prepositions
Gender use
Abbreviations
Punctuation
Capitalization
Business letters
Letter layout
Business letter styles
Case study business letter practice